Selling your home


Selling your home can be emotional and stressful. You want someone by your side who can guide you to a successful sale with grace, compassion and a little tenacity.

“I couldn't have handled this process without her. Tara is a star and an angel."


With Tara, you get someone with a proven track record of success. She understands that selling your home in a timely manner and for top dollar is the highest priority. She will give you the straight goods about what needs to be done to achieve this, and with her guidance, years of experience and marketing skills, success will follow.

Helping people to sell their homes is an honour, and she treats it as such.

Ready for your next move?



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Create a step-by-step plan


You want to sell your home, but the task is overwhelming. Tara works closely with you to create a step-by-step plan to get your home sold and help you move on to the next chapter of your life. The real estate market is constantly changing, and understanding the current market, buyer trends, and marketing strategy is essential in today's market. Nobody wants their home to sit on the market for a long time, buyers look at days on the market, and the longer your home sits, the more difficult it becomes to sell. However, with a strategic plan,  you will sell your house faster and for top dollar. So don't wait any longer; call Tara today!



MARKET PREPARATION


  • Maximize your space and allow potential Buyers to imagine living in your home. Remove personal items, excess furniture and anything that could distract potential Buyers. 

  • Make sure every room is staged to its optimal use. Buyers need to be able to visualize themselves in your home, so it helps to have furniture that fits the size of the rooms.

  • Clean and then clean again! The cleaner your house is, the faster it will sell. Buyers won’t just look at surfaces; they’ll look inside your closets, kitchen cupboards, and bathroom vanity. Make sure everything sparkles!

  • Set the tone - the first impression is your first opportunity to impress a buyer. From the moment they see the home, they form opinions. So tidy the yard, trim hedges, add fresh bark mulch to garden beds, and pressure-wash the driveway.

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STRATEGIC PRICING


Pricing a house on the Sunshine Coast is both a science and an art, especially if few comparable properties are available. Should your listing price be a whole number (900,000) or end in 9's (899,900), and does it even matter? What should you include in the price? When is it time to lower the price? Should you price your home and plan to negotiate? Or price your home at market value?

Your asking price is equivalent to naming the first number in a negotiation. Understanding current market conditions are essential to select the right asking price.

Together we will discuss the pros and cons of each strategy.

RELENTLESS MARKETING


One of the most critical jobs will be ensuring potential Buyers see your house. Therefore, a marketing campaign for your home should include both traditional and digital marketing, aiming to make people fall in love with your home.

  • Professional photography is a must! Most Buyers will see your home for the first time online, and if the photos don't capture their attention, they'll move on to the next house and be lost to you forever. Tara has had tremendous success in producing videos that offer Buyers a unique perspective of your house inside and out.
  • Buyers cruise their target neighbourhoods in search of their perfect house, so a For Sale sign on the lawn is always recommended.
  • With at least 82% of buyers starting their search on the web, being found online is critical! However, there is much more to be found online; working with a real estate agent who knows how to promote your property through direct marketing and landing pages helps get your property in front of as many potential buyers as possible.
  • Promoting the listings to other agents via email and having a network of potential buyers they can reach via Facebook, Instagram, and more is essential in today's market. Remember, you can also help sell your house by sharing the link to your listing!
  • The Sunshine Coast has two prominent print magazines showcasing your home. These magazines are distributed monthly to thousands of buyers across the coast and on BC Ferries, where buyers can view your property's photos and features.

They may be first-time buyers, investors, newly married couples or seniors who are downsizing. Savvy real estate agents will target your ideal buyers and create a marketing campaign to reach them.
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Testimonials

Sellers Guide
Life on the Coast
Your First Steps

    Get In Touch

    Tara Sullivan

    Mobile: (604) 989-2577

    tara@tarasullivan.ca

    Office Info

    Re/Max City Realty - Sunshine Coast

    101-938 Gibsons Way,  Gibsons,  BC   V0N 1V7 

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